Business Development Lead-Finance Category, APAC

Business development and sales
Gurugram (India)

Mitgo Group is a technology group focused on advertising technologies and monetization. We connect advertisers looking to promote their products with website owners and bloggers who need effective ways to monetize their audience. We are looking for a Business Development Manager-Brand Partnerships & Influencer Marketing with strong growth strategy and brand marketing expertise, problem-solving skills, and the ability to work independently in a multi-dimensional role, while collaborating closely with cross-functional teams.

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  • What you'll do:
    • Own advertiser acquisition and relationship management for the Finance category across India (primary) and SEA (Indonesia, Philippines, Vietnam) — banks, NBFCs, fintechs, insurers, brokers, digital wallets.
    • Structure and negotiate commercial partnerships (CPA/CPL models, exclusivity, hold periods) directly with banking and fintech partners, leveraging deep knowledge of how banks budget and approve performance marketing spend.
      • Create and execute performance strategies for finance advertisers — attribution windows, fraud controls, lead-validation workflows suited to loan/card approval cycles.
      • Navigate and build compliance-first positioning around RBI (CIMS, Digital Lending Directions), SEBI, IRDAI and equivalent regulators in Indonesia (OJK), Philippines (BSP) and Vietnam.
      • Build out the finance publisher ecosystem (comparison sites, cashback platforms, finance KOLs/YouTube creators) in coordination with the publisher team — including standing up SEA’s finance publisher pool from zero.
      • Own the finance-vertical P&L across markets: revenue targets, forecasting, advertiser/publisher activation metrics
      • Represent Admitad at banking/BFSI industry forums and build direct credibility with decision-makers at target advertisers (like- HDFC Bank, SBI Cards, Bajaj Finserv, GCash, Maya, VPBank, GoPay, etc.).
       
  • What we expect:

    • 8+ years total experience, including 4+ years in fintech/banking partnerships, business development, or affiliate/performance marketing within BFSI.
    • Deep, practical understanding of how banks and NBFCs operate — card issuance, lending, KYC/AML workflows, and how performance-marketing budgets are approved internally.
    • Proven experience running or scaling CPA/CPL affiliate campaigns for financial products, including fraud control and lead-quality management.
    • Existing relationship network with banks, NBFCs and fintechs in India; SEA banking relationships a strong plus.
    • Strong commercial negotiation skills and comfort owning a revenue number.
    • Working knowledge of financial regulatory frameworks (RBI/SEBI/IRDAI, or OJK/BSP equivalents) and how they shape affiliate compliance.
    • Excellent stakeholder management — able to work directly with the cross-functional publisher/product teams.
    • Willingness to travel regularly across Indonesia, Philippines and Vietnam.


     

  • We offer:
    • Work in the international company;
    • Corporate education-courses and trainings, meetups and conferences;
    • Voluntary health insurance after probation period;
    • We promote healthy lifestyle and encourage employees by special fitness reimbursement policy;
    • Effective onboarding program for a better start;
    • Corporate events and team buildings. 

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