In the podcast “Disrupting the Friction between Advertisers and Publishers”, Evan focusses on addressing the challenges and conflicts that exist between advertisers and publishers. Through insightful discussions with industry experts, the podcast explores innovative approaches to advertising that benefit both parties, such as transparent revenue sharing models and new ad formats. Mitgo is at the forefront of efforts to create a more harmonious advertising ecosystem, and this podcast is an excellent resource for anyone looking to stay ahead of the curve.
Here are some key points that deserve your attention:
⚡️ Mitgo’s business plan of using local expertise to expand globally is a successful strategy for smaller brands looking to promote growth.
⚡️ Education is crucial in the affiliate marketing industry and it should be a priority for brands, partners and publishers to understand the intricacies of how the channel works.
⚡️ Affiliate networks have the responsibility to help educate their partners and publishers, presenting them with a whole toolbox of resources to maximise their potential.
⚡️ To avoid unnecessary costs, it is essential to have a clear strategy when working with big and small regional networks.
Tune in to “Disrupting the Friction between Advertisers and Publishers” on Affiverse’s Affiliate Marketing Podcast and start expanding your affiliate marketing knowledge today!